Friday, January 29, 2010

Analysis

http://www.youtube.com/watch?v=EK8eFme6qzY

The etxt used drwas in the audeicne as it allows them to make their own judgement on what coudld happen and also sets up the conventions for the horror genre, the colours and props used also allow this fact to become obviosu if already not known.

The images used such as the chains, blood weapons etc are typical horoor conventions and put forth a message of mis hap and bring to mind scene of un wanted events. (death,murder,attack etc .. )

Both sound and images are crucial in the success of a film in order to discover elements such as genre, target audience or even the narrative.

Firstly, the text used within the trailer captures the audience becuase its their biggest source of information and allows them to make their judgments on what will happen within the film. The repitition of 6 shows us the link between the sixth edition of the film and the six tasks taking plave within the movie.

The genre can be determined by both the audio and images. The dark airy hall ways convey a mysterious and unoredicatable setting. Where as the soud shows us that it is most certainly a horror - the screams and cries from the background may mean that tragedies will take place.

For audiences who have seen the other versions they will be intrigued in why there are snippets of preivious SAW films within the trailer, this will therefore prevoke thoughts and the audience will be able to predict their own outcome to what may take place.

The sound in terms of effect had been used to prevoke fear of what could happen in the film, as SAW does already have a reputation of being extremely gorry and unpredicatable in terms of the punishments that is thrusted upon the contestants.

The imagry of the chains, blood, hooks and rooting house forms and image of the horrific setting and once again allows that audience to paint a picture of what could take place and what may happen to the unlucky victims.

The images of the mini t.v screens once again reassures the audinece that someone will be watching over (the same theme if the other 5 movies)

The dark gloomey atmostphere that has been presented throughout the trailer could be considered a use of pathetic fallacy as it portrays that the events thay may occur will not be nice for anyone. The shades of black and green back up the idea of something unpleasant and horrific may occur.

Friday, January 22, 2010

Vogue - Analysis



Vogue attracts a certain audience mainly being the demographics of A, B, C1 this is because firstly of the price and secondly the content that Vogue holds is extremely expensive and high maintenance. This is not favouring everyone or their wallets.
Normally well known magazines will allow their central image to take over the masthead in order to keep all emphasis on the central image however the sharp hues of reds are very predominate which contrast with the subheadings and masthead (soft pink) So in this case it has been reversed and the masthead has been bought forward.
The central image portrays a strong, beautiful and confident woman (Julianna Moore) with the title of “The most glamorous women grown up on screen” This puts forward a message of what women should achieve in order to look immaculate within a certain style, and it also shows what looking after yourself with care and money could achieve as the other articles relate such as “Five women’s wardrobe winners” The mode of address for Juliana Moore is a medium close up, allowing the readers to see the dramatic effects put forth through her pose, facial expression, clothing and makeup, this is highly important because Vogue is a fashion magazine.
The expression at the bottom of the cover “Ageless style” interacts with the central image extremely well because we see Moore’s beauty through her face not her body. She’s covered up which once again shows the type of women that would buy the magazine. We’re able to see a part of her décolletage however not enough to consider the only reason she looks “sexy” is because of her body/assets.
The motif of the colour red connotes. The colours are elegant, graceful and stylish which once again appeals to the target audience and their life styles. The colours connect well with each other and with most gossip orientated magazines their titles, subheadings are the most important in order to captivate their readers however in the case of Vogue the most predominate object is the central image, using such a high and powerful actress allows the readers to grasp how successful the institution is as well as enabling them to see what type of people grace the covers of Vogue.
To the women who buy Vogue, price is not an issue so it would not be the magazine’s top priority to make the price label visible or to stand out (other magazines may use a pug/box out to make sure that the price is visible)

Thursday, December 3, 2009

The Walt Disney Company



The Walt Disney Company work within a diversed range of media platforms including;

*Film
*Broadcast television
*Cabel Television
*Radio
*Music
*Publishing
*Magazine
*Parks
*Resorts and also own businesses within the health, food and beauty.


--> The Walt Disney company, set up in 1953 by Walt Disney himself. It is located on Buena Vista street in Burbank California. Regarding the audience that Thw Walt Disney Production company aim to entertain peop

Monday, November 30, 2009

Interpellation of magazine covers










There are many hidden codes used by both magazines within their covers in order to attract a certain audience to their magazines and both contrast each other.
This issue of Vogue follows through in the cover with the sentiment “ageless style” The lady shown as the central image captures the essence of what most women want to aspire to aesthetically. She is classy, sophisticated, beautiful and seems strong through her looks. The colour used for sub/headings fits in with the theme of the magazine. The pastel shade of pink brings innocence to the cover and compliments the central image. Apart from the central image the topic sentences are aimed for female fashionistas of the world. The titles include “womens wardrobe winners” and “the most glamorous women on t.v” The headings show that the magazine is aimed for fashion forward people who are image conscious. I believe the group that would connect with the magazine are both aspirers and suceeders. Aspirers are the group that buy the magazine so that they feel richer and more posh because of it being an expensive magazine and also because of the clothes/gadgets that are displayed within they pages tend to almost always be high priced and designer. I also chose succeeders because they are the ones with the money who are able to afford the products and also are the main audience.
The Health magazine on the left is not totally different to the one aimed at women. It uses bright catchy colours so that the information towards the background is not passed/missed. The image at the front shows a strong, manly, able and fit bodied man. This once again shows that men want to be like that not necessarily him. The key issues and topics that the magazine are covering stand out first, this is also done because they know that it will appeal more to the reader, for example “Burn fat fast” This in size is relatively larger than the others because it’s a key topic that would appeal to men as they are becoming more image conscious and turning into the “metrosexual” man, increasingly. Another difference with the male magazine cover is that there highlighted text is different to what they woman magazine would find important. The mens mag “how to make £250,000 in 10 months” This line is deemed important for a man and would then make them buy the magazine to read the article. “Extra, Free, Bonus” These once again are words that trigger something in a mans mind and would therefore make them buy it. Highlighting key aspects on the magazine makes sure that the most important parts are picked up when someone is to glance across all the magazines, making it the most attractive due to its picture or written text.

Monday, November 9, 2009

How is sound and image used for effect?

http://www.youtube.com/watch?v=EK8eFme6qzY

Both sound and image are crucial in the success of a film in order to discover elements such as genre, target audience or even the narrative.

Firstly, the text used within the trailer captures the audience becuase its their biggest source of information and allows them to make their judgments on what will happen within the film. The repitition of 6 shows us the link between the sixth edition of the film and the six tasks taking plave within the movie.

The genre can be determined by both the audio and images. The dark airy hall ways convey a mysterious and unoredicatable setting. Where as the soud shows us that it is most certainly a horror - the screams and cries from the background may mean that tragedies will take place.

For audiences who have seen the other versions they will be intrigued in why there are snippets of preivious SAW films within the trailer, this will therefore prevoke thoughts and the audience will be able to predict their own outcome to what may take place.

The sound in terms of effect had been used to prevoke fear of what could happen in the film, as SAW does already have a reputation of being extremely gorry and unpredicatable in terms of the punishments that is thrusted upon the contestants.

The imagry of the chains, blood, hooks and rooting house forms and image of the horrific setting and once again allows that audience to paint a picture of what could take place and what may happen to the unlucky victims.

Lastly the images of the mini t.v screens once again reassures the audinece that someone will be watching over (the same theme if the other 5 movies)
























Friday, October 23, 2009

Total Company Values and Profits

Newscorp

News Corporation is the world's second largest media conglomerate. The company's Chairman, Chief Executive Officer and Founder is Rupert Murdoch.

On 6th May 2009, its Revenue was $32.996 billion and its net income was $5.38 billion in 2008.


Time Warner

Time Warner Inc. is the world's largest entertainment company as well as the world's fourth largest media conglomerate, headquartered in the Time Warner Center in New York City.

In 2008, its Revenue income was $46.98 billion, its Operating Income was $-15.95 billion, its Net income was $-13.40 billion, its total assets were $113.89 billion.


Sony

Sony Corporation (commonly referred to as Sony) is a multinational conglomerate corporation headquartered in Minato, Tokyo, Japan, and one of the world's largest media conglomerates.

Its Revenue on 31st March 2009 was 7.730 trillion Yen, equivalent to $78.877 billion USD, its Operating income was −227.8 billion Yen, its Net income was -98.9 billion Yen. In 2009, its total assets were $230.5 billion USD, and its total equity and profits are roughly $50 billion USD.


Viacom

Viacom short for "Video & Audio Communications", is an American media conglomerate with various worldwide interests in cable and satellite television networks (MTV Networks and BET)

In 2008, its Revenue was $14.625 billion, its Operating income was $2.496 billion, its Net income was $1.251 billion, its total assets were $22.487 billion and its total equity was $7.033 billion.

Woman's Weekly


Woman's Weekly '09
Audience Profile - Women a around the age of 59 who is happy, image concious and open to new experiences.
The images on the front page depict the every day successful, happy, glamarous women that some want to be like.
Celebrities that pose for the front page are the poster girls for middle aged women around the world, as they ooze confindence and beauty throught their age.
The content that may be displayed within the pages of Women's weekly are most likely to be about the best and exciting holiday destinations, the current fashion in hair clothes and make up. This would be the magazines content becuase the auidence profile states that the reader would be "happy," "image concious" and "open to new experinces" this would therefore attract them to the magazine and its content.
Within the 2009 issues there is
* Top saving money tips
* Make - up confindence for all ages
* Tasty outdoor treats
* Add colour to your world
* Top secrets to a good night sleep
The front page of this issue is colourful, vibrant and entertaining - it would keep the reader occupide. The clash of distinctive, girly colours may make the reader feel excited, young and open minded to all the content inside.